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Sarees
Suits & Kurtis


About us
The Story Behind Sindoori
Some ideas are born in boardrooms, but ours was woven in the threads of tradition. One evening, as we—Payal, Jyotika, and Geetika—sat draped in our favorite sarees, we found ourselves lamenting how exquisite ethnic wear was often beyond reach for many. Why should something so deeply rooted in our culture be a luxury? That question sparked a mission.


About us
The Story Behind Sindoori
Some ideas are born in boardrooms, but ours was woven in the threads of tradition. One evening, as we—Payal, Jyotika, and Geetika—sat draped in our favorite sarees, we found ourselves lamenting how exquisite ethnic wear was often beyond reach for many. Why should something so deeply rooted in our culture be a luxury? That question sparked a mission.